Alfred, NY. Alfred University. Director of Enrollment Marketing. FT. Benefits. $70,000- $75,000/Year.

The position is housed within the Marketing and Communications unit and will be responsible for strategic development and execution of marketing and communication to support the university's undergraduate and graduate student enrollment and recruitment goals. The position will primarily support The Office of Enrollment Management (EM) at Alfred University. The EM unit comprises the offices of financial aid, student recruitment, and admissions. The Director will lead and oversee a comprehensive marketing program encompassing the targeted outreach of all the functional units of EM in coordination with the Marketing and Communications team. The Director will have regular contact with the offices of School and College Deans and other members of academic units.

The Director will collaborate with a team of marketing and communications professionals who operate in a fast-paced environment that delivers a wide variety of high-quality outreach and engagement efforts including print collateral, direct mail, emails, website content, event support, etc. They are the liaison with the team of Enrollment Management to lead the development of advertising content and strategy, website content, and social media efforts. The Director provides strategic communication counsel to the VP and other leaders and assists with internal and external communications for the unit.

As the University's principal content development manager working in the Marketing and Communications unit, the Director will collaborate with a team of creative professionals responsible for supporting the reputation and advancement of the University with the disciplines of advertising, graphic design, admissions-related material and web page development, social media, event planning and support, videography, and photography.

The Director will work with campus administrators, faculty, staff, alumni and members of the community to develop ideas that tell the many compelling stories of the significant impact on the world that results from receiving an education at Alfred University.

Apply at: https://alfreduniversity.applytojob.com/apply/