Overview

As part of the Customer and Market Insights team at Chick-fil-A, it is our role to power Customer-informed decisions by providing meaningful insights that fuel innovation around service, product development, messaging, and experience. The role of Lead Insights Analyst for Customer & Market Insights is integral in informing marketing decisions by linking Customer behavior to business results. We are looking for someone with a passion for using analytic tools and techniques to drive toward insights that will influence and power business decisions through effective partnerships with internal stakeholders.

Our Flexible Future model offers a healthy mix of working in person and virtually, strengthening key elements of the Chick-fil-A culture by fostering collaboration and community.

Responsibilities

• Serve as analytic liaison between Customer and Market Insights and internal stakeholders in support of innovation

• Build dashboards or other visualizations to make real-time data and insights accessible to stakeholders

• Partner with internal stakeholders to evaluate projects and initiatives and identify links between Customer behaviors and business results

• Determine methodologies and execute analytical approaches to evaluate business opportunities

• Leverage test & learn techniques to understand the impact of innovation to the business and Customer behaviors

• Build user-friendly answers to marketing questions and clearly communicate insights through data visualizations and storytelling

• Manage planned and ad hoc analytic requests and ensure timely delivery of reporting and insights

Minimum Qualifications

• 3+ years of professional work experience

• Bachelor’s degree in a quantitative field such as Finance, Accounting, Mathematics, Statistics, Industrial Engineering, Business Analytics, or other

• Strong analytical skills in hypothesis generation and data identification

• Advanced Excel skills

• Experience partnering well with cross-functional teams, being highly collaborative

• Experience with database queries or programming languages (SQL, Python, or R)

• Advanced data visualization skills (Tableau)

• Ability to build strong relationships

• Strong written and verbal communication skills

• Ability to develop and oversee projects and processes

• Quick and versatile learner

• Ability to convey insights that are clear, compelling, and concise

Preferred Qualifications

• 4+ years of professional work experience

• MBA or Master’s degree in a quantitative field such as Business Analytics, Statistics, Mathematics, Marketing Research, or other similar fields

Minimum Years of Experience

3

Travel Requirements

20%

Major/Concentration

Finance, Accounting, Mathematics, Statistics, Industrial Engineering, Business Analytics, or other similar fields

Job FunctionMarketing

Position TypeExperienced Professionals

Requisition ID2024-17719

Posting Location : LocationUS-GA-Atlanta