The Director of Sales, III (GSM) sets and executes local and digital strategy to achieve Nexstar’s business goals to grow and engage digital audience across all platforms.

• Knowledge and experience writing for digital and broadcast platforms

• Manage social media accounts

• Responsible for working with the News Director creating and managing internal system processes to keep all digital platforms up-to-date, current and competitive with other local news stations

• Partner with local sales management to achieve revenue targets by capitalizing on alternate revenue streams

• Responsible for the overall management and functionality of the website and all other assigned digital platforms such as mobile, tablet, social and third-party/syndicated

• Work collaboratively with corporate digital team on implementation, support and training for current and new products and platforms

• Optimize pages and sections of the website for search engine optimization

• Track monthly analytics including standard web, advertiser, video, mobile and social

• Work closely with all departments (News, Advertising, Marketing, Sales) in a collaborative manner to support their digital needs

• Conceptualize and create new content areas on the website and manage others engaged in similar assignments

• Work with site partners and advertisers to create and maintain web content

• Troubleshoot any problems that may develop with the website

• Provide digital training and development for station colleagues

  Requirements & Skills :

• Bachelor’s degree in a related field or 3-5 years comprehensive experience in digital media, journalism, broadcast or media sales

• 2 - 5 years of supervisory experience strongly preferred

• Knowledge of online content management systems (CMSs) and HTML

• Knowledge of additional web design/development applications such as JavaScript, Adobe Photoshop, and FTP is strongly preferred

• Ability to multi-task and prioritize in a fast-paced newsroom environment

• Ability to meet deadlines

• Ability to work collaboratively with editorial, sales and marketing leaders

• Strong sense of initiative and focus on continuous learning

• Ability to build strong relationships in the local station, with the corporate team, and with third-party partners

• Demonstrate entrepreneurial abilities with start-up business/project skills strongly preferred

• Knowledge of social media and SEO concepts and a rich understanding of all things digital including video, mobile and tablet applications strongly preferred

• Demonstrate prior success in growing social media audiences and communities (including but not limited to Facebook, Twitter and YouTube)