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Job ID86386

LocationAurora, Colorado

Full/Part TimeFull-Time

Regular/TemporaryRegular

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Why Work at Children's....

Here, it's different. Come join us. Children's Hospital Colorado has defined and delivered pediatric healthcare excellence for more than 100 years. Here, the nation's brightest nurses, physicians, scientists, researchers, therapists, and care providers are creating the future of child health. With an optimist's outlook, a trailblazing spirit, and a celebrated history, we're making new strides every day. We've been Magnet-designated four times by the American Nurses Credentialing Center and are consistently recognized among the best of the best pediatric hospitals with #1 rankings in Colorado and the region by U.S. News & World Report. As a national leader in pediatric care, we serve children and families from all over the nation. Our System of Care includes four pediatric hospitals, 11 specialty care centers, 1,300+ outreach clinics and more than 10,000 healthcare professionals representing the full spectrum of pediatric care specialties. Here, we know it takes all of us, every role, to deliver the best possible care to each child and family we treat. That's why we build our teams toward a foundation of equity in access, advancement, and opportunity. We know teams of individuals with different identities and backgrounds can nurture creativity and innovation. We know we can see, treat, and heal children better when our team reflects the diversity of our patient population. We strive to attract and retain diverse talent because we know a truly inclusive and equitable workforce will help us one day realize our most basic calling: to heal every child who comes through o A career at Children's Colorado will challenge you, inspire you, and motivate you to make a difference in the life of a child. Here, it's different.

Job Overview

The Digital Content Specialist plans and executes digital content strategies and tactics across multiple channels and audiences. The primary focus of a person in this role is to produce and publish content that aligns to channel (website, social media, search) and brand guidelines as well as project and campaign objectives and requirements. In addition, a person in this role may also manage editorial calendars, modify content templates and build or edit pages within a content management system or CRM. The Digital Content Specialist receives direction and feedback from senior-level positions including senior specialists, strategists, managers and directors. A person in this role works collaboratively with all levels of management and staff throughout the organization to produce content based on assignments from project leads.

Additional Information

Department Name: Web_Social Media Marketing Job Status: 40 hours per week, eligible for benefits Shift: Monday - Friday, 8:00am - 5:00pm. Schedule may vary depending on events, crisis support, or other department needs.

Qualifications

EDUCATION - Bachelor's degree in copywriting, journalism, marketing, public relations, communications, English or a related field. EXPERIENCE - Three (3) years of experience relevant to the assigned discipline, in an agency, studio, or corporate environment. EQUIVALENCY - Professional experience, beyond requirements, in a related field may substitute for a Bachelor degree requirement on a year for year basis

Responsibilities

POPULATION SPECIFIC CARE No direct patient care. ESSENTIAL FUNCTIONS An employee in this position may be called upon to do any or all the following essential functions. These examples do not include all the functions which the employee may be expected to perform. Plan, research, write and edit new content, as well as update existing content for Children's Hospital Colorado websites, social media, email newsletters, paid media (digital and social ads, PPC) for all a dience segments. This scope includes: Creating and planning content as well as managing editorial calendars that support defined goals in close partnership with strategists, senior specialists and internal stakeholders as defined by project scope Optimizing content for web/mobile readability, reading level, audience and search engine optimization Ensuring content is current, relevant, user-focused and supports overall site objectives Tailoring language and information to different audience segments, including patient families, physicians and the community Ensuring digital content meets established web guidelines/policies/style