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Dow Bay Area Family YMCA Social Media & Marketing Intern in Bay City, Michigan

Job Title: Social Media & Marketing Intern

Reports to: Marketing & Membership Director

Seasonal Position: August -- December

Compensation: $15/hr., Free Y Membership during internship

Status: 10-15 hours

POSITION SUMMARY:

The Y is seeking a fun, creative, enthusiastic, and outgoing individual to provide social media and marketing support for the Dow Bay Area Family YMCA. This position supports the work of the Y, a leading nonprofit committed to strengthening community through youth development, healthy living, and social responsibility. The Social Media Intern will work closely with the Membership & Marketing Director and Assistant Director-Marketing & Design and interact with all staff members.

JOB DETAILS AND ESSENTIAL FUNCTIONS:

  • Create and manage content for the company's social media profiles (Facebook, Instagram, Linkedin, YouTube, Tik Tok etc.)
  • Research & identify web trends and find new ways to engage our audience with new social media platforms
  • Assists with the production of a wide range of marketing communications
  • Assists with social media initiatives and updates sites as directed
  • Takes photographs
  • Provides support and input for the planning and execution of grass roots marketing initiatives throughout the region supporting new and current initiatives
  • May represent the YMCA at special events
  • Completes other design and marketing projects as needed

QUALIFICATIONS:

  • Students pursuing a Bachelor's degree in graphic design, marketing, communications or business administration preferred
  • Understanding of various social media platforms
  • Be proactive and generate ideas on how to improve current processes to generate and engage followers
  • Self-starter with the ability to work independently
  • Basic understanding of working with Adobe Creative Suite (InDesign, Photoshop, and Illustrator), Microsoft Office, social media platforms and basic camera skills
  • Excellent communication and organizational skills
  • Resourcefulness, ability to take initiative, and to work both independently and as a team member
  • Availability to work 10-15 hours per week in order to complete assigned projects
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