Job Information
Sinclair Broadcast Group Marketing Associate in Birmingham, Alabama
WBMA/WABM/WTTO is seeking to fill a Marketing Associate-Sales Promotion position. This position will serve as a dedicated coordinator for sales promotions, marketing partnerships and client campaigns working across all areas of our business including news, sales and creative services - connecting the dots to bring partnerships and promotions to life. Do you love events? Are you a master at detail? Do you thrive in a fast moving entertainment environment? Can you collaborate and communicate with just about anyone? We help grow the most talented people in media. You have the opportunity to work with a team filled with spirit, passion and imagination.
Responsibilities include:
Work efficiently with the team of Marketing Consultants (MC) and Management to support new and existing business in achievement of substantial client and station growth
Provide world-class promotional and administrative support to the MCs and Management and cross department key-stakeholders in creating and executing station and client promotions and events.
Serve as point of contact for Friday Night Rivals (High School Sports program) to area high schools, MC's Management, cross-departments and clients
Work as liaison between outside vendors and our business in fulfilling sales promotions including Friday Night Rivals and other station initiatives.
Develop client-specific sales promotion solutions and associated sales collateral based on client’s needs and market opportunity
Serve as secondary support to the sales team for order entry, traffic, billing and fulfillment
Project manage creative process and campaign execution for TV and digital solutions and associated sales collateral based on client's needs and market opportunity.
Manage databases to proactively run reports related to critical sales outcomes and present findings to Sales and Management teams as applicable
Key Attributes and Qualifications:
Passion and enthusiasm for playing a supporting role, and contributing to team success
Ability to communicate effectively with peers, supervisors, and colleagues
Intense attention to detail
Willingness to work outside of normal business hours including nights and weekends
Effectively negotiate and influence with, or without authority
High emotional intelligence, empathy, competitiveness, and high level of urgency in delivering elite experiences for our internal team and external clients
Strong evidence of listening skills, verbal communication, and professional writing style
Engaged as a continuous learner with evidence of striving to be a high performer in role
Ability to work with teammates to receive, digest, and determine necessary outcomes for an assignment and meet strict deadlines while maintaining accuracy
Technologically savvy with ability to use multiple internet and software platforms to perform duties
Understanding of digital reporting and analytic metrics
Events, promotions, marketing or advertising experience a plus
Microsoft Excel, Project PowerPoint, Word, and Outlook
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; and owns Tennis Channel and multicast networks Comet, CHARGE!, TBD., and The Nest. Sinclair's content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at www.sbgi.net.