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Sanofi Group Senior Product Manager - RSV Marketing - Vaccine in Bridgewater, New Jersey

About the Job

We are an innovative global healthcare company that helps the world stay ahead of infectious diseases by delivering more than 500 million vaccine doses a year. Across different countries, our talented teams are exploring new technologies to protect people and promote healthy communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.

About the Opportunity:

The US Vaccine Marketing and Commercial Strategy team establishes marketing strategies for the brand and portfolio to manage the P&L and tactic execution, maximizing the upside and minimizing the downside. With a mission to chase the miracles of science, there is relentless focus on understanding our customers, competition, and market trends to inform value creation solutions, pipeline decisions and leadership of best-in-class product launches.

Job Highlights

You will report to the Senior Director Consumer & Digital Marketing, RSV and will be a key member of the Vaccines Commercial Operations Team. In this role, you will be responsible for developing and driving impactful execution of HCP non-personal promotion campaigns, including digital, social media, HCP influencers, website and CRM, as well as the development of the integrated marketing strategy and brand planning. You will work closely with other marketing team members who are responsible for various aspects of the marketing mix. You will also collaborate closely with other functions such as Communications, Field Sales, Public Affairs, Market Research, Medical Affairs, and Analytics.

In this role, you may be responsible for:

  • Support development of HCP non-personal promotion strategies and tactical plans to drive brand uptake.

  • Developing and executing HCP campaigns including websites, CRM, digital advertising, social media, SEO, SEM, paid search, and other targeted programs

  • Partner with multiple agencies to produce deliverables on strategy, within timelines, on budget, and measures outcomes across multiple channels.

  • Collaborate with market research and analytics teams to develop research stimuli and manage project plans.

  • Ensure research insights are implemented within tactical execution.

  • Coordinate key performance indicators / metrics to enable performance reporting.

  • Manage the development of multiple marketing assets through the LMR process.

  • Day to Day contact for key tactical projects including creative brief approvals, launch timeline management, and financial management.

  • Coordinate and collaborate with cross-functional teams.

  • Coordinate budget tracking to enable accurate financial reporting.

This is not an exhaustive, comprehensive listing of job functions as the candidate may perform other duties as assigned. This role may also evolve overtime.

People and Organization

  • Lead cross functional teams

  • Model Inclusion and Diversity principles and behaviors in all ways of working

  • Strengthen the team and the company by creating a winning spirit and by developing excellence-oriented and customer-focused culture, while fostering innovation

About you

Educational Requirements

  • An undergraduate degree in business or related discipline required. An advanced degree is a plus; an MBA preferred.

Experience

  • 3+ years of relevant industry experience with at least 2 years of in line brand strategy and tactical marketing experience in vaccines or specialty pharmaceuticals preferred

  • 1+ years’ experience with HCP non-personal promotion

  • Pediatric, adolescent or older adult vaccines experience preferred

  • Demonstrated experience in working with Regulatory, Legal, and Medical in a solutions -based partnership

  • Ability to both “think strategically” and manage execution details

  • Excellent interpersonal skills to negotiate, communicate, present, persuade a point of view

  • Ability to demonstrate the Sanofi Play to Win behaviors: Stretch, Take Action, Act in the interest of patients and customers, Sanofi First

  • Experience in the US Market

  • Ability to work effectively in a matrixed team environment

  • Exceptional leadership skills with excellent interpersonal, communication and presentation skills with the ability to interface seamlessly with other parts of organization.

  • Holds self and others to high degree of integrity, ethics, and accountability

This roles is based in Bridgewater, NJ (relocating to Morristown, NJ in Q1’2025) with as estimate of business travel 25-30% of the time.

Why Choose Us?

  • Bring the miracles of science to life alongside a supportive, future-focused team.

  • Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.

  • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

  • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

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Pursue progress , discover extraordinary

Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.

At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.

Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !

Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.

With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)

As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.

All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)

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