Job Information
Publicis Groupe Director, Media Investment in Burbank, California
Company Description
About Publicis Imagine:
“If you can dream it, you can do it”- Walt Disney Publicis Imagine, a division of Publicis Media, is the newly assigned media agency for Disney+, Disney Parks, Experiences and Resorts as well as ESPN/ ESPN+.
We are a bespoke agency created solely for Disney, made of the best talent within the Groupe as well as within the industry, with a sole focus of leading the change and driving businesses into the future.
We also too believe that if you can dream it, you can do it.
We are Publicis Imagine. Dreaming. Doing
Job Description
Overview:
The Director of Digital Investment is tasked with fostering relationships with the team, clients (entertainment), and the marketplace, ensuring effective investment distribution across digital platforms, with a focus on connected devices. This leadership role involves contributing to digital strategy, establishing strong client relationships at all levels, and managing, leading, and developing the internal team. Additionally, the Director plays an active, hands-on role in executing digital plans
Role Objectives:
Leverage marketplace knowledge to deliver best in class digital campaigns with connected device partners
Maintain an in-depth knowledge of the client business and competitive streaming landscape
Oversee training and skill development of Assistants, Planners and Supervisors by managing workload, delegating responsibilities and checking work for accuracy.
Develop best practices
Ensure the team delivers sound strategic plan recommendations based on clear understanding of client objectives
Attend all client media briefings and actively contribute to the development of digital strategies; partner with strategy team on tactical presentations, recommendations, and budget allocations
Attend all media plan presentations and oversee the execution of the media buy; ensure seamless execution against stated objectives, within budget and timing parameters
Oversee weekly reporting and pacing reports; Guide Post Campaign Analyses with clear recommendations for future campaign optimizations
Oversee partner invoices and media reconciliations; ensure accurate and timely vendor payment
Qualifications
Minimum Qualifications:
8+ years of Digital Media Planning, Buying, and Management experience in progressive levels of responsibility
Strong leadership presence and client management skills
Familiarity with digital buying process from planning to execution, including tagging and trafficking process
Digital mindset/fluency and an insatiable curiosity
Ability to thrive in a fast-paced and dynamic environment through flexibility and agility
Excellent written and verbal communication skills; strong presentation skills
Entertainment experience preferred
Strategic thinker, seeing the bigger picture, with ability to think critically when solving problems to come up with unconventional solutions
Previous leadership and team management
Ability to build great relationships with clients, vendors, and reps
Additional Information
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $121,000 - $150,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/6/2024.
#LI-Hybrid
24-9397