Description

Robert Half Marketing & Creative is looking for a social media specialist for one of our local clients in Charlotte, NC. This position is a 12-month contract opportunity!

Compensation will range from $30-35/hr.

We are seeking a highly skilled Social Media Specialist with expertise in content creation, along with proficiency in utilizing Sprout and Airtable platforms. This 12-month contract position offers an exciting opportunity to contribute to our organization's digital presence and engage our audience effectively across various social media platforms.

Responsibilities:

• Develop and implement engaging content strategies across multiple social media channels, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.

• Create high-quality, visually appealing content including graphics, videos, GIFs, and other multimedia assets that align with brand guidelines and resonate with the target audience.

• Collaborate with the marketing team to plan and execute social media campaigns, promotions, and contests to increase brand awareness and drive engagement.

• Monitor social media trends, tools, and best practices, and incorporate them into content strategies to optimize performance and stay ahead of the competition.

• Manage content calendars and schedules to ensure timely and consistent posting, leveraging Sprout and Airtable to streamline workflows and organize content assets.

• Engage with followers, respond to comments and messages, and foster meaningful interactions to build a loyal and active community.

• Analyze social media metrics and performance data using Sprout's reporting tools, and provide insights and recommendations for continuous improvement.

• Stay up-to-date with industry developments, algorithm changes, and platform updates to adapt strategies accordingly and maximize reach and engagement.

  Requirements

Requirements:

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.

• Proven experience (at least 2 years) in social media management and content creation, preferably in a corporate or agency setting.

• Strong portfolio showcasing creative content creation skills across various social media platforms.

• Proficiency in using Sprout Social for social media management and analytics.

• Experience working with Airtable or similar project management tools for content organization and workflow management.

• Excellent written and verbal communication skills with a keen eye for detail.

• Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.

• Knowledge of SEO principles, paid social advertising, and influencer marketing is a plus.

  Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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