Description

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

How will you make an impact in this role?

American Express Global Commercial Services (GCS) offers powerful backing and financial support to business clients of all sizes. The SME Managed Marketing, Customer Marketing team supports top clients in the Small and Medium Enterprise segment, through both marketing directly to Corporate Card Members, and partnering with Account Development and Sales teams to drive spend and help Card Members maximize their Membership. Reporting to the Director of Corporate Program Marketing, the Sr. Manager, Corporate Lifecycle Marketing will be responsible for the full end-to-end suite of marketing communications that shepherd the Program Administrator, who manages the Corporate Program at our mid-size Clients, from Early Tenure through the lifecycle.

The ideal candidate will be a marketer who thrives driving transformative strategies, with a track record of exceptional project management. They will have a bias towards analytics, yet a strong creative voice to reach a complex customer base. They will also have a passion for delivering customer first content via a multi-channel surround sound strategy and partnering with teams cross-functionally. They will exemplify leadership qualities to manage, coach, and develop direct reports to support end-to-end strategy and execution.

Key Responsibilities:

• Lead the multi-channel marketing strategy including Email, Direct Mail, Site, and Experiential, for Middle Market Program Administrator (PA) to deepen engagement and drive spend on the Corporate Card

• Partner with Product to bring the Corporate Program value story to life across the PA marketing journey

• Create strategies to deliver “wow” moments for our Clients and Card Members

• Continuously test & learn, synthesize results, establish learnings, and develop recommendations for evolving the PA direct marketing

• Drive success metrics and deliver reporting to accurately measure the impact of engagement

• Identify opportunities to enhance marketing capabilities and personalization partnering with Technology and Enterprise Marketing Solutions teams

• Exemplify Amex leadership behaviors to develop, coach and manage 2 direct reports

Minimum Qualifications

• 5 years of experience developing and executing cross-channel customer marketing campaigns to deepen customer engagement and loyalty

• Excellent project management and organizational skills, including juggling multiple priorities, superb attention to detail, meeting timelines and operating effectively under changing conditions

• Robust analytical skills, with an interest in identifying relevant trends and using data to inform strategies

• Natural teammate with strong and effective communication skills and experience gaining alignment up, down and across teams.

• Self-starter who can thrive in a rapidly changing, dynamic environment

• Track record of driving innovation and change

• People leadership experience with the ability to manage, motivate, develop, and inspire direct reports

Preferred Qualifications

• B2B Marketing experience in the financial services industry a strong plus

Qualifications

Salary Range: $80,000.00 to $155,000.00 annually bonus benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.

If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.

Job: Marketing

Primary Location: US-New York

Other Locations: US-New York-New York

Schedule Full-time

Req ID: 24011438