Job Classification:
Data Science & Analytics - Data Science & Analytics
At Prudential, we believe talent is key to achieving our vision. When you join Prudential, youll unlock a motivating and impactful career all while growing your skills and advancing your profession at one of the worlds leading financial services institutions!
For nearly 150 years, Prudentials diverse and talented employees have been committed to helping customers and their families grow and protect their wealth through a variety of products and services. We are known for delivering on our promises and are recognized as a trusted brand and one of the worlds most admired companies.
At Prudential Group Insurance, we make long-term financial security a reality for millions of individuals. We care about helping our clients meet their goals and overcome challenges. Our teams are constantly solving problems and creating innovative solutions that put people at the center and help improve organizational and individual financial wellness.
The Association Marketing Team is seeking a dynamic Specialist, Data Analytics to help drive data-informed decision-making and support D2C marketing campaign implementation and results analysis. This pivotal role will collaborate closely with the Marketing Strategists under the guidance of more senior Marketing DP/Analytics Managers to deliver and implement actionable insights to support our growth and retention strategies. The ideal candidate will possess a strong analytical mindset, expertise in marketing analytic tools, and the ability to translate complex data into clear, strategic recommendations.
The current employee work arrangement for this position is hybrid and requires your on-site presence on a reoccurring basis as determined by your business. Your manager will provide additional details relative to the specific number of days you are expected to be on-site.
What you can expect:
Partner with marketing leaders to define goals and KPIs related to marketing plans and initiatives.
Oversee the creation, implementation, QA, and documentation of marketing campaign list codes based on complex strategy and segmentation.
Conduct advanced data analysis to drive strategic decisions and refine campaign strategies.
Utilize data warehousing techniques, working with structured and unstructured data and SAS programming for sophisticated data management.
Perform complex analyses including data mining, trend analyses, forecasting.
Analyze D2C campaign performance and develop impactful case studies.
What youll need:
Bachelor's degree or equivalent.
Minimum of 4+ years of work experience in data analysis and digital marketing analytics.
Experience analyzing data and pulling together stories to create insights.
Ability to work with all types of data, structured and unstructured, to design and implement analytical solutions.
Consultative nature, with proven track record of using data to provide actionable business results.
Polished written and oral communication skills, with the ability to present and clearly explain data to non-technical executive audiences.
Solid experience managing projects, budgets, and schedules to successful completion.
Prudential welcomes all applicants, even if you don't meet every requirement. If your skills align with the role, we encourage you to apply.
At Prudential, you can:
Take charge of your career. We equip and empower our employees to expand their skills and experience by using powerful learning, gigs, and job opportunities. We offer a suite of services such as on demand resources and networking to propel your career forward.
Were a global organization, full of outstandingly dedicated people who arent afraid to think differently, challenge the status quo and take sensible risks along the way. You will enjoy pushing boundaries as we build innovative technology that helps clients, customers and employees live their best lives. You will have access to leadership and learning opportunities and the resources needed to take your career in any direction. We will help you do your best work, offering flexibility, while delivering on our Purpose.
What we offer you:
Market competitive base salaries, with a yearly bonus potential at every level
Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave
Retirement plans: 401(k) plan with company match (up to 4%), company-funded pension plan
Wellness Programsto help you achieve your wellbeing goals, including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needs
Work/Life Resourcesto help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.
Tuition Assistanceto help finance traditional college enrollment toward obtaining an approved degree, many accredited certificate programs, and industry designations.
Employee Stock Purchase Plan:Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period), after one year of service.
To find out more about our Total Reward package, see ourTotal Rewards Brochure. Some of the above benefits may not apply to part-time employees scheduled to work less than 20 hours per week.
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What we offer you:
Prudential is required by state specific laws to include the salary range for this role when hiring a resident in applicable locations. The salary range for this role is from $97,300.00 to $144,900.00. Specific pricing for the role may vary within the above range based on many factors including geographic location, candidate experience, and skills.
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Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity