General information

Ref # 17822

Remote? No

Ally and Your Career

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Ally Financial only succeeds when its people do - and that’s more than some cliché people put on job postings. We live this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too?

The Opportunity

The Manager Public Relations role will be responsible for developing, managing and executing strategic external communications programs to advance Ally's business goals. This position will support Ally's consumer banking business, products and initiatives with a focus on external communications and media relations.

Ally work location is Charlotte NC - Hybrid schedule 3 days in office and 2 from home

The Work Itself

• Develop and implement proactive external communications strategies that support the larger goals of Ally's consumer banking business and products.
• Create strategic and tactical communications, including plans, press releases, media materials, media pitches, and messaging to support key business initiatives.
• Build and sustain productive relationships with key business, consumer and trade publications consistent with Ally's target demographics and respond to inquiries from the press regarding the business.
• Collaborate with broader marketing team, business partners and agencies to enhance initiatives.
• Analyze results of key initiatives and propose recommendations to achieve goals.
• Build and cultivate strong relationships with client groups and key subject matter experts to develop appropriate messages and communications.
• Contribute to the effectiveness of the Marketing function, including participating in general departmental deliverables and forums and implementing best practices from the team.
• Manage external events and work with partners to ensure high standards and excellent quality is delivered in terms of content, environment and logistics.
• Develop break-through, disruptive ideas that build brand preference and engagement.

The Skills You Bring

• 5+ years of experience Public Relations or Marketing required.
• Bachelor's Degree preferred.
• In-depth knowledge of the media landscape.
• Sound news judgement and media relations experience.
• Crisis communications experience.
• Experience using PR tools and services including Cision, Meltwater and MuckRack.
• Strong editing and writing skills.
• Knowledge of business/corporate/financial industry, issues and terminology.
• Keen attention to detail.
• Ability to work effectively in a fast-paced environment, managing multiple projects at a time.
• Proficiency in PowerPoint, Excel, Word.
• Social media knowledge.
• Strong work-ethic and desire for continual learning.
• Finance industry experience a plus.

How We'll Have Your Back

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Ally's compensation program offers market-competitive base pay and pay-for-performance incentives (bonuses) based on achieving personal and company goals. But Ally’s total compensation - or total rewards - extends beyond your paycheck and is designed to support and enrich your personal and professional life, including: * Time Away: competitive holiday and flexible paid-time-off, including time off for volunteering and voting. * Planning for the Future: plan for the near and long term with an industry-leading 401K retirement savings plan with matching and company contributions, student loan and 529 educational assistance programs, tuition reimbursement, and other financial well-being programs. * Supporting your Health & Well-being: flexible health and insurance options including dental and vision, pre-tax Health Savings Account with employer contributions and a total well-being program that helps you and your family stay on track physically, socially, emotionally, and financially. * Building a Family: adoption, surrogacy, and fertility support as well as parental and caregiver leave, back-up child and adult/elder day care program and childcare discounts. * Work-Life Integration: other benefits including LifeMatters® Employee Assistance Program, subsidized and discounted Weight Watchers® program and other employee discount programs.

Who We Are:

Ally Financial is a customer-centric, leading digital financial services company with passionate customer service and innovative financial solutions. We are relentlessly focused on "Doing it Right" and being a trusted financial-services provider to our consumer, commercial, and corporate customers. For more information, visit www.ally.com.

Ally is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity or expression, pregnancy status, marital status, military or veteran status, genetic disposition or any other reason protected by law.

Where permitted by applicable law, must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered, if not currently employed by Ally.

We are committed to working with and providing reasonable accommodation to applicants with physical or mental disabilities. For accommodation requests, email us at work@ally.com. Ally will not discriminate against any qualified individual who is capable of performing the essential functions of the job with or without reasonable accommodation.

Base Pay Range:

Emerging: 90000

Experienced: 120000

Expert: 150000

Incentive Compensation: This position is eligible to participate in our annual incentive plan