Associate Director, PECS-Pulmonary Hypertension (PH)-Patient Experience Marketing-Titusville, NJ - 2406183647W

Description

ASSOCIATE DIRECTOR, PECS, PULMONARY HYPERTENSION (PH) PATIENT EXPERIENCE MARKETING

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.

Johnson & Johnson is committed to raising the bar on patient experience (Px), building a new center of excellence – the Patient Engagement and Customer Solutions (PECS) organization – that will create more personalized, seamless, and supportive experiences for patients starting treatments across the Janssen portfolio.

The PECS Pulmonary Hypertension (PH) Associate Director, Patient Experience Marketing, is responsible for leading and advancing a seamless end-to-end integrated patient experience that builds upon insight-driven operational patient solutions to create a cohesive network effect that simplifies patient outreach and engagement. This Associate Director will also be the lead driving forward 3 critical initiatives: 1. PAH Companion Awareness Strategy and Execution driving increased HCP, patient and Advocacy program awareness and patient engagement. 2. Introducing new ways for patients to enroll in wrap-around support throughout their journey including through their HCP/office and their Specialty Pharmacy. 3. Strategically leading forward 2025 business planning, investments & execution. In this role, Associate Director must build and maintain strong working relationships with PH HCP & Patient Experience Marketing, PECS Patient Experience Excellence Design & Capabilities, PECS Solutions teams, JJ Technology, Commercial Excellence, Sales, Training, Procurement, Legal, Finance, Healthcare Compliance and Privacy. The Associate Director will report to the Director, PECS JPH Patient Experience Marketing, Kristine Hutto.

A Day In The Life

Every patient’s healthcare experience is unique – shaped by personal experiences and beliefs, the presence or absence of support networks, provider and payer dynamics, and socioeconomic factors. For many patients and their caregivers, the decision to start or stop a treatment is overwhelming. Janssen recognizes this, and wants to create an experience that is personalized, helpful, and hopeful.

Day-to-day responsibilities for the Associate Director, PECS Janssen Pulmonary Arterial Hypertension Patient Experience Marketing includes:

• End-to-End (E2E) Strategy & Design Integrated Patient Experience: Develop overall patient experience strategy and roadmap defined by a full E2E patient journey and key business drivers.

• Platform Development & Optimization: Based on patient experience strategy, define how platforms and services are integrated along the patient journey.

• Personalization & Data Strategy: Create the use cases that identify where in the journey will have the most impact to personalize the experience to solve for patient pain points or business goals.

• Operational Excellence & Measurement: Use patient analytics, PH patient journey, voice of patient & caregiver, benchmarking, and compliance monitoring to inform continued optimization of omni-channel and portal program capabilities performance and to identify on-going operational enhancements leveraging agility learnings, training, technology, tools, staffing, and incentives. Define KBQs and work with PECS data scientists and CE teams to develop E2E measurement plan.

• Budgeting Team Lead: Proactively monitors and manages spends.

• Culture: Lives into a culture of learning, smart risk-taking, experimentation and agile learning to drive fast optimization.

• Diversity, Equity, and Inclusion: Will prioritize, champion, invest and deliver culturally-inclusive enhancements within marketing deliverables to further engender trust with our patients, their care partners, HCPs and will proactively amplify our CIR efforts.

• Leadership & Ethics: Model ethical, Credo-based leadership with deep knowledge and respect for legal and compliance requirements.

Qualifications

• A Bachelor’s degree is required preferably in marketing; and MBA is preferred

• A minimum of 5 years of healthcare or business industry experience preferred.

• Experience in customer experience, and/or patient services, and/or IT and/or patient/consumer marketing is strongly preferred

• Must be knowledgeable about digital/CRM marketing.

• Vendor management and process excellence experience is required

• Strong analytical skills with ability to connect data outputs and qualitative insights to strategic initiatives and operational enhancements is required.

• Must have demonstrated track record of leadership capabilities and ability to influence without authority.

• Excellent communication skills (written and oral) and experience presenting to senior management is required.

• Must be able to work in a team collaborative environment and be patient/customer/market oriented.

• Ability to problem-solve & able to work in ambiguous situations.

• Understanding of the copy approval process is preferred.

The base pay range for this position is $118,000 to $203,500. The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus. The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation’s performance over a calendar/performance year. Bonuses are awarded at the Company’s discretion on an individual basis. Employees may be eligible to participate in Company employee benefit programs such as health insurance, savings plan, pension plan, disability plan, vacation pay, sick time, holiday pay, and work, personal and family time off in accordance with the terms of the applicable plans. Additional information can be found through the link below.

Information on benefits can be viewed by following this link: https://www.careers.jnj.com/employee-benefits

Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit www.careers.jnj.com .

Primary Location NA-US-New Jersey-Titusville

Organization Johnson & Johnson Health Care Systems Inc. (6077)

Travel Yes, 10 % of the Time

Job Function Strategic Marketing

Req ID: 2406183647W