Description

Are you someone who puts customers first and works to make online customer experiences better? Are you looking to make a significant impact in a leadership role? If so, Robert Half is seeking a talented Digital Marketing Manager for our client in the Advertising industry. There is an opening for experienced, knowledgeable Digital Marketing Managers who understand the ins and outs of marketing strategy, analysis, and campaign execution. If you can make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line, you should apply. We are especially seeking candidates who have experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness. Are you looking for a unique opportunity where you can influence others and drive results through collaboration? This Digital Marketing Manager role offers a unique opportunity to lead digital improvement initiatives while also participating in digital transformation efforts. This long-term contract / temporary employment opportunity is based in New Jersey. Please apply right away!

Responsibilities

• Conduct weekly reviews with key stakeholders, get budgetary sign off and report back on ROI

• Deliver more insight and analysis into the effectiveness of CRM initiatives

• Flourish, begin, design, and oversee long-term digital marketing campaigns; in addition spearhead short-term advertising and marketing solutions

• Work with product and operational teams to identify key opportunities to enhance the customer journey & experience

• Bestow clear communications to the customer that are important to their needs and life stage

• Formulate take up of products/services through new channels to fall in line with business objectives

• Manage a skilled team of digital specialists and take the lead on the digital strategy

• Ensure that the CRM plan is executed on time and within budget

02720-0012845649

Requirements - Less than one year of experience preferred

• Grasp of Content Management System (CMS) & Digital Marketing System (DMS)

• Previous experience in management

• Background in frontline customer journey, driving traffic to our main site

• A strong mix of skill, management experience and initiative

  • Good understanding of Zoho

  • Practical knowledge of agency recruitment

  • Solid understanding of LinkedIn

  • Communication Skills experience

  • General familiarity with Management skills

  • Previous experience working with Microsoft Dynamics CRM

  • Proficiency in YouTube

  • Ad Campaigns experience preferred

  • Agency Rules experience desired

  • Solid understanding of social media

  • Instagram experience required

  • Well-founded grasp of Verbal Instructions

  • Quality experience with Google AdSense

  • Comprehension of Eloqua

  • Skills in HubSpot

  • Foundational knowledge in Social media management

  • Experience with Marketing Automation Platform

  • Command of Agency Guidelines

  • Prior experience with Microsoft Office Suites

  • Proven knowledge of Written Communication

  • Proficiency in Digital Marketing

  • Earlier work involving Programmatic advertising

  • Hands-on experience with Marketing Automation Software

  • Wide ranging experience with Google Ad

• Proficient in vendor management

• Key multi-channel marketing and digital brand consistency

• High-profile credentials in growing digital brands with strong ROI

• Knowledgeable of SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https:///www.roberthalf.com/us/en/terms) .